All information below comes from UGG ® Australia brand.

What UGG Australia?

Australia: 20 million to 100 million sheep. No wonder that the country has invaded the world with balls of wool and one of its nationals or ingenious use of this abundant raw material for the manufacture of luxury shoes. The invention, to the credit of a surfer, in this case dates back to 1978. Since then, Hollywood superstars and fashionable resorts swear by felted shoes come from the land of kangaroos and koalas. It all started with the boot CLASSIC, became cult.

UGG Australia - for all times and all seasons

Shoes and accessories in sheepskin UGG ® Australia is unique - not only for treatment of natural products of choice. UGG ® Australia has succeeded in transforming a must in time of an offer with a loyal and growing clientele for decades. The uniqueness and quality has come to dominate much! The feeling of comfort and softness for all seasons has become the characteristic of a globally recognized brand. The success story began in 1978 with the Classic Short ...

UGG Australia philosophy in two words

 
Lamb's wool, the natural material

Lamb's wool remains the natural material available in large quantities that offers the best properties in terms of heat and humidity control. It is warm and dry by preventing perspiration. The liner also has qualities lamb
self-cleaning and antibacterial.

UGG products are made with craftsmanship from natural materials of first choice. Demanding work for the true lovers of freedom and escapades. These guarantees apply to all models, boots and shoes, regardless of the cycle of seasons and collections. UGG products with you everywhere, from the Seychelles to the Matterhorn!

The same requirement applies to the design of the range UGG, timeless and universal. Clear lines, pure forms, no-frills: the functionality reigns absolute. The UGG credo: combining simplicity, comfort and extraordinary look.

Information on counterfeiting and its impact:

A counterfeit is an imitation or a forgery made in order to mislead the consumer, letting him believe that the article is genuine.

Our goal is to help our customers to be wary of counterfeit shoes sold as authentic UGG ® product.

Counterfeiting is illegal. Its impact on the global economy is significant, removing tens of thousands of jobs and cost the economy about $ 600 billion a year in legitimate income.
Counterfeiting is not a victimless crime. Consumers thinking of buying the genuine article can be found with items of inferior quality that do not meet their expectations. Counterfeiters are detrimental to business owners as well as the overall economy because they do not pay taxes and do not provide fair wages or benefits to their employees. In particular, they often employ children involved in identity theft, do not deliver the goods for which they were paid and are known to have links with organized gangs and terrorist groups. When you buy a counterfeit product, you finance and support this criminal activity.
Counterfeiters do not respect human rights or the regulations on the environment. Counterfeiters do not follow the laws on child labor, illegal employment and the use of restricted substances, putting workers and the environment at risk. The fundamental rights of workers employed by the counterfeiters, such as the rules of basic safety and health precautions are often compromised or completely ignored, creating a dangerous work environment for everyone.

What we do:

We use the latest security measures to help ensure authenticity. With the arrival of the autumn 2010 *, while genuine UGG ® Australia product will have a double security: a security label reflective and / or a safety sticker, allowing you to establish the authenticity of a product UGG ® true.

Simply locate the reflective safety stickers on the outside of your shoe box. Two features found on the sticker.

To see the first turn the sticker at 90 degrees and make sure that the logo in the shape of the sun moves from black to white on the reflective tape. Second, look at the sticker reflective tape, turn it at an acute angle and make sure that the UGG logo is reflected in color.

 

If both devices are working as described, then you have a genuine UGG ® Australia product.

If your product has a descriptive label sewn, another security label will be sewn behind the same label on the boot or shoe left and work the same way that the sticker (note: if there is no label sewn, a safety sticker is on the outsole of the shoe left).

We fight this problem constantly. UGG ® Australia is working with customs authorities and various agencies of law enforcement worldwide to identify and stop shipments of counterfeit goods, aiming to prevent their sale and distribution. UGG ® Australia is also working actively in the decommissioning of websites, listings, auction platforms and trading counterfeit. We work with partners to investigate and raids in factories manufacturing counterfeit products designed to deceive consumers.

* Please note that some models in stock may not contain a label or sticker security for some time.